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As part of a strategic repositioning for success in a challenging higher education landscape, WVU is merging the College of Creative Arts and the Reed College of Media to create a new college focused on the future of arts and media education. 

The new college will also house three design-related programs from the Davis College (Design Studies; Fashion, Dress and Merchandising; and Interior Architecture).

The new college, which will launch July 1, 2024, will be called the WVU College of Creative Arts and Media.

Leading the Way

In January 2024, the University announced the current Creative Arts Dean Keith Jackson will serve as dean of the new college. 

Current Reed College of Media Dean Diana Martinelli will serve as the new college’s vice dean and director of the college's Reed School of Media and Communications.

A collaborative Effort

Working Groups

During fall 2023, working groups with representatives from all merging units were established to focus on moving the merger forward by reviewing data, identifying best practices and providing recommendations to leadership.

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Academic Affairs

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Enrollment Management

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Research & Centers

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Community Engagement

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Marketing & Communications

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Promotion & Tenure

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Development, Visiting Committee & Alumni Relations

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Awards & Recognition

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Diversity, Equity & Inclusion


Educational Technology

Next Steps

The new college will officially launch July 1, 2024. New leadership will also be in place July 1.

Additional decisions about the college’s organizational structure, including the senior leadership team, will be made in the coming months. Throughout the spring semester, working groups will continue to provide recommendations to current leadership on the functional support structure of the new college.


The resources below will help to keep everyone informed of the progress. If you have additional questions, please reach out.

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Merger FAQs

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Talking Points

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