Katie Farmer is the communications director and marketing strategist for centers and institutes within the Office of the Provost. Customizing the needs of each center, she is responsible for driving strategic planning and messaging, developing and implementing internal and external communications, steering integrated marketing efforts, and bolstering outreach among key stakeholders at WVU and across West Virginia.
Farmer works closely with award-winning center directors, faculty, staff, students, community members, field experts and statewide leaders on programs aimed at advancing the prosperity of all West Virginians through collaborative partnerships, community engagement, multidisciplinary action and innovative problem solving.
Prior to joining the WVU community in 2017, she worked in Washington, D.C. for seven years. As senior director of government affairs communications at the American Hotel and Lodging Association, Farmer advanced the hotel industry’s policy priorities and advocacy efforts while promoting its brand, influence and visibility.
Before her two-year stint at AHLA, she worked in the United States Senate for five years navigating the intersection of communications, policy and politics. During her time on Capitol Hill, Farmer became intricately engaged in the “retail politics” mantra, finding passion and purpose in serving the people of West Virginia.
A native of Syracuse, New York, she is now a proud West Virginian by choice and resides in Morgantown with her husband, Chase, and son, Lawson.
Farmer earned a Bachelor of Arts degree in political science from Loyola University Maryland.